Legoland Malaysia Resort has partnered with Lego Ferrari to launch Asia’s first-ever Build & Race attraction, which is set to open in Q4 2025.
The Build & Race attraction blends Ferraris’ legendary motorsport heritage with the hands-on creativity of Lego play. This new attraction allows visitors to build, test, and race their own Lego Ferrari cars in an immersive experience never before see in the Asian region.
The launch of the Build & Race attraction at Legoland Malaysia Resort further strengthens the global collaboration between Lego, Ferrari, and Legoland Resorts.
From 12- to 21-September, fans are invited to visit the Pavilion Bukit Jalil roadshow to experience the Lego Ferrari pop-up, redeem exclusive offers, and be among the first to celebrate this groundbreaking collaboration.
Highlights from the interactive pop-up includes:
- Build & Race zone: shoppers can build and race their own Lego car creations
- Photo-worthy backdrops: strike a victory pose on the winners’ podium with a Lego trophy, surrounded by immersive Ferrari-themed sets
- Meet & Greet Legoland Mascot: get a chance to meet Ollie dressed in racing costume
- Fan engagement: trivia games and giveaways with chances to win exclusive Lego playsets worth up to RM 2,000
- Iconic Ferrari Displays: check out unique Lego Ferrari sets, and admire detailed Lego Ferrari models up close
- Speed Build Challenge: kids compete to build the fastest Lego car and win an exclusive Lego set
- Exclusive Roadshow Promotions: special Legoland Malaysia Resort tickets and annual pass offers with up to RM 300 cash voucher giveaways, available only at the roadshow
CS Lim, Vice President of Legoland Malaysia Resort said, “We are thrilled to announce this exciting partnership with Ferrari and to bring an Asia-first attraction to Johor and Malaysia. By joining the line-up of Legoland destinations worldwide that host Build & Race attraction, we are putting Malaysia on the map as part of this global story, while creating an extraordinary experience unique to the region. What visitors see at Pavilion Bukit Jalil is just a taste of what’s to come, as we gear up to unveil an extraordinary experience that will ignite imaginations and bring families closer together.”
For more information, visit the Legoland Malaysia Resort Homepage or visit their Facebook and Instagram for details and tickets.
