BYD Malaysia has announced a leadership transition, with Jacob Ma appointed as the new Managing Director overseeing both the BYD and Denza brands in Malaysia. He succeeds Eagle Zhao, who moves on to assume full focus on his role as President Director of PT BYD Motor Indonesia.
During his tenure in Malaysia, Eagle Zhao led the brand to deliver over 30,000 BYD and Denza vehicles nationwide, expanded the dealer network, strengthened aftersales capabilities, and accelerated EV adoption in the country.
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“Malaysia has been an incredibly important chapter in my journey with BYD,” said Eagle Zhao. “Together with our dedicated partners and team, we have built a strong foundation for both BYD and Denza. I am confident that the momentum we have created will continue to propel the brands forward.”
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Jacob Ma joins from BYD’s headquarters in Shenzhen, where he previously served as Head of Training for five years. He subsequently served as Vice President of BYD Indonesia for two years, where he was involved in developing international market readiness programmes, retail excellence standards, and capability-building initiatives. Earlier in his career, Jacob worked as a consultant and in the aviation industry, where he was involved in technology transfer initiatives.
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In his new role, Jacob will oversee business strategy, sales, marketing, network development, and aftersales operations for both BYD and Denza in Malaysia.
“I am honoured to take on this responsibility at such an exciting time for BYD Malaysia,” said Jacob Ma. “Malaysia remains a strategic market for the Group, and we are committed to delivering innovative products and comprehensive ownership experiences to our customers. Our focus will be on reinforcing operational excellence, elevating customer experience, and ensuring sustainable growth for both BYD and Denza.”
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